clubfolio
What if your stock app and your closest groupchat had a baby?
Clubfolio was social investing for close networks: see what friends bought, sold, collected, and believed in. Not copy trading. Not trader cosplay. More like discovering a weird stock idea because someone you trust found it first.
90% organic users
90% opened 3+ times
Trust offloaded to the network
inside this one
coming soon
Why investing starts with asking a friend
The core social insight behind the whole product, before any feed or feature existed.
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coming soon
Collections as a social object, not a portfolio feature
How stock baskets became a way to share taste, thesis, and weird discoveries.
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coming soon
How organic loops happen when the product wants your friends
The referral loop worked because the app got better when your actual circle joined.
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